A Few Elements to Keep in Mind When Redesigning Your Business’ Homepage So you want to design or rebuild your website, and not sure what where to start? Here are a number of items to consider as basic, now that countless websites exist, and you need to be able to attract and retain your visitors; […]
A Few Basic Tips for Choosing Good SEO Keywords Good, strategic keyword research is a crucial preliminary step when looking to drive more organic traffic to your website. Far too often people will do everything right when optimizing their website, only to see little to no increase in traffic – or they’ll attract the wrong […]
Long Live Publishing!
Not a week goes by without another news article about an American or Canadian media chain closing down another magazine, or folding up another newspaper.
It’s the internet.
It’s also basic economics; doing a print run of 100,000 paper magazines and then distributing them involves a high ‘fixed cost’. The printing operations and fleets of trucks themselves are a fixed cost…
Add New Content & Improve Click-through ratings!
Now that you have an additional 45-characters in your limit for Google Adwords Expanded Text Ads (since July 2016), you are probably thinking, just what exactly do I do with this new ad real estate?
Make sure to say something new in your Expanded Text Ads, do not just copy and paste your old Standard Text Ads!
What is the waterfall website development process? The waterfall development process is the ‘classic’ method for website development. It is a very straight forward process that involves well-defined steps. The ‘waterfall’ first starts off with Requirements: talking to the client and getting a list of requirements for what they would like to be included in […]
To thrive in a competitive industry, agencies must stay on top of new services and solutions to best serve their clients. However, you can’t simply add another service to your product lineup overnight. It takes time to research your options, train new employees, develop a promotional campaign to attract interested leads, and calculate a proper […]
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